Delighted to share some thoughts with Liyana Illyas for Inc. Magazine on the rise of immersive fantasy vacation rentals and media-induced tourism:👉
Drawing on my research into Harry Potter and screen tourism, we discussed why fans are eager to pay a premium for fandom-inspired stays: they aren’t just booking a room—they’re paying for a feeling.Fans arrive with vivid fictional worlds already in mind; a truly immersive physical space closes the gap between imagination and reality. Simply hanging a movie poster wont cut it—sustained success relies on authentic, detailed atmosphere that lets guests step right into the narrative.Fascinating to see how hospitality entrepreneurs are turning fandom culture and nostalgia into compelling, high-demand experiences
.#TourismResearch #ScreenTourism #HarryPotter #FantasyTourism #Hospitality #ExperienceEconomy #MediaTourism